Congress’ Cup of Life project makes way to Guinness Book of Records

ANI |
Updated: Aug 31, 2022 21:54 IST

Kochi (Kerala) [India], August 31 (ANI): The ‘Cup of Life’ project applied by Congress MP Hibi Eden in collaboration with a monetary company has reached the Guinness Book of Records with round one lakh menstrual cups distributed free of value inside 24 hours.
The project ‘Cup of Life’ is the world’s most intensive menstrual hygiene campaign which distributed 1,00,001 cups at 126 venues in Kerala inside 24 hours.
Muthoot Finance CSR Fund allotted Rs 1.5 crore for the project.
The official announcement in regards to the project registering its place within the Guinness Book was made at a particular stage ready on the Lulu Mall Atrium.
Guinness World Records Adjudicator Swapnil Dhangarigar made the announcement within the presence of Malayalam actor Asif Ali, Hibi Eden MP, Ernakulam District Collector Renu Raj, Muthoot Finance Managing Director George Alexander Muthoot, Deputy Managing Director George M George, Lulu mall India director Shaji Philip, and IMA Kochi President Maria Varghese.
The cups, which have been collected by the nodal officers and representatives of all 126 venues from the counters arrange on the Rajiv Gandhi Indoor Stadium on August 30, have been distributed free of value to those that had pre-registered themselves by 5 pm on August 31.

The registration course of was performed by way of native our bodies, faculties, voluntary organizations and different main establishments of Ernakulam Parliamentary Constituency. The project was applied with the participation of the Ernakulam district administration and IMA Kochi.
As an element of the project, two months lengthy consciousness campaigns and technical classes have been organized. Under the management of IMA Kochi, a few thousand volunteers have been educated on menstrual hygiene and the use of menstrual cups. More than 40 medical doctors labored towards the success of the project. Doctors appointed by IMA performed scientific research on menstrual cups and chosen the cups. The medical doctors of IMA Kochi additionally took up the duty of coaching.
On the behalf of IMA Kochi, Dr Junaid Rahman as the overall convener, Dr MM Hanish because the chief coordinator, and Dr Akhil Xavier labored because the handbook project coordinator for the success of the ‘Cup of Life’ project.
Pain simulators have been additionally displayed at varied centres for the lads to expertise the ache of menstruation. Hundreds of individuals together with school college students and celebrities have skilled menstrual cramps by way of the simulator.
The theme music was sung and acted by younger singer Arya Dayal. Meanwhile, film star Jayasuriya launched the brand of the project, whereas an commercial movie starring actress Aishwarya Lakshmi was additionally launched to promote the project.
A marketing campaign programme was additionally organized during which Ramesh Pisharati and Hibi Eden participated. An open dialogue on the subject of menstruation and sixty was held on the Kochi Metro prepare from Aluva to Pettah. Seminars for a similar have been additionally organized in varied faculties.
The ‘Cup of Life’ has promoted the messages of nature conservation, monetary acquire, 3000 impartial days, ladies empowerment, gender equality and consciousness towards social taboos. (ANI)